Join us at Building Brands
Are you joining us at the biggest marketing event in the south west? The Building Brands conference is back on Wednesday 2nd November. We’re delighted to be sponsoring the event and running a brand workshop.
Join us for Brand: Feeling vs Fact
Our colleagues Jo Pearce and Marcus Bennett will discuss how to create a brand story that connects with your target audiences.
People react much better to the emotional components of a brand rather than to facts such as USPs and proof points. Brand stories that convey strong emotions are more likely to become viral and generate better results.
Join us on the day for hot tips, expert advice and some brilliant brand storytelling.
We’ll be sharing resources from the session – sign up below to access them.
Marcus Bennett
Marcus is AB Brand and Marketing’s Creative Partner. He has worked with clients including the BBC, Timberland and Coca-Cola. Marcus is a member of the Typographic Circle and D&AD.
Jo Pearce
Jo is our Head of Strategy. Jo has worked across many different sectors, on global brands such as Unilever, J&J, Kellogg’s and Nissan. She’s also worked with start-ups and on new product developments, such as Powerade for Coca-Cola.
Meet the AB team
Come and visit our stand on the day to meet the team at AB Brand and Marketing. We’ll be on hand to discuss all things brand, digital marketing, content and environmentally friendly websites.
We’ll also be hosting a free interactive spinner where you have the opportunity to win some really great prizes from some local Exeter independent shops including Zero Exeter, Hutch Plants, Chococo Exeter, The Recycled Candle Company, Exploding Bakery and The Flat Exeter.
We look forward to seeing you there!